Administrative fine for cash advance provider stunning time

Administrative fine for cash advance provider stunning time

20 November 2014 Measure

On 3 September 2014, the Netherlands Authority when it comes to Financial Markets (AFM) imposed an administrative fine of €300,000 on gorgeous Day B.V. The fine was imposed because within the amount of might 2012 up to and including August 2013 stunning Day offered payday advances without holding an AFM licence. That constitutes an infringement regarding the Financial Supervision Act (part 2:60, very very first subsection, Wft).

(1) The AFM has announced the objection unfounded, while supplementing its reasons.

(2) The The District Court of Rotterdam declared the objection ended up being unfounded.

Gorgeous time offered consumers the chance to borrow funds quickly against high expenses via the unique web sites. Stunning advertised that no costs were charged for the loan day. In reality, consumers needed to pay really high expenses certainly.


Breathtaking demanded a guarantee in order for consumers to qualify for a loan day. Customers could just get that loan efficiently when they plumped for a compensated guarantee from Global Credit and Debt Management Services Limited (GCDMS), which can be a celebration suggested by gorgeous Day. The expense of a €250 loan for 25 payday loans Minnesota times were €55. This precipitates to €803 for a yearly foundation (reasonably 321.2 percents). GCDMS paid an amount that is considerable breathtaking time of these solutions every month. The GCDMS guarantee consequently types an element of the breathtaking Day income model.

It was illegal since 25 May 2011 to supply spend day loans with no AFM licence. Gorgeous Day just isn’t exempted out of this licence requirement.

Severe infringement

It involves a severe infringement. Gorgeous Day took advantageous asset of a team of susceptible customers who had been struggling to sign up for a far more favourable loan in a regular way, for instance when you’re overdrawn on the re payment account or simply by using credit cards. This included the chance why these customers became increasingly further hidden in debt.


Providers of pay time loans demand a licence when they charge a lot more than minor expenses. If it could be the instance they may not be permitted to charge prices that exceed the most statutory interest rate of 15 percents.

A licence provides extra security to customers. A licence, it checks, inter alia, whether a company complies with the requirements of properness, expertise and integrity before the AFM grants. Moreover, an ongoing business that holds a licence must adhere to the alleged constant guidelines of conduct. These guidelines concern, among other activities, the responsibility to take care that is great the provision of solutions to customers.

Level of the fine

A basic quantity of €2,000,000 pertains with this form of infringement. The amount that is basic be increased or reduced dependent on whether or not the severity or extent regarding the infringement or the amount of culpability give explanation to do this. The AFM considers it appropriate to increase the basic amount by 25 percents on the basis of the seriousness of the infringement and to increase it by 25 percents on the basis of culpability in the present case.

Whenever determining the fine, the AFM additionally takes under consideration the economic capability of this offender. The financial capacity of Beautiful Day constitutes the reason to set the fine at €300,000 in the present case.

Interested parties can submit the AFM’s judgment within the choice towards the courts for review.

The AFM is focused on marketing reasonable and clear monetary areas.

As a separate market conduct authority, we subscribe to a sustainable economic climate and success into the Netherlands.

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